Scancom Ltd (MTN Ghana)

Company profile
MTN, the leading telecommunications company in the emerging markets of Africa and the Middle East, entered the Ghanaian market following the acquisition of Investcom in 2006. MTN is the market leader in the increasingly competitive mobile telecommunications industry in Ghana. It offers subscribers a maze of exciting options under Pay Monthly and Pay As You Go Services. MTN's network coverage is extensive, covering all ten regional capitals and many rural and remote areas. MTN continues to invest heavily in infrastructure to expand its coverage across the country. The MTN brand is driven by five key values. They are Leadership, Innovation, Integrity, Relationships and Can-do. MTN has integrated mobile telecommunication services into the development of a brand that has become a lifestyle .This fact is clearly demonstrated by its active involvement in various marketing initiatives that are close to the hearts of subscribers.
